Dudes, how could I not pass along this Public Service Announcement once I knew about it? See, there was an oil spill off New Zealand, in a place where there are lots of penguins.
Specifically, baby penguins, who need warmth.
Specifically, they need sweaters. Or, if you prefer, jumpers.
You can read the entire call for action here at gothamist, complete with links to news articles, proof that the call for sweaters is real, and instructions on how to knit the sweaters/jumpers and where to send them.